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2022

Advertising Management

Author : Stella Stephenson

Subject : Marketing Management

ISBN :9781641726269

The managerial process which is designed to control and oversee the diverse advertising activities involved in a program to communicate with a company's target market is known as advertising management.

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2022

Marketing: A Managerial Perspective

Author : Stella Stephenson

Subject : Marketing Management

ISBN :9781641726276

The study and management of exchange relationships is known as marketing. It is a business process that focuses on creating relationships with customers and fulfilling their expectations. Marketing is

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Results 1 - 2 of 2